SUSTAINING THE STARTUP
You are here because their is an Entrepreneur in you. It has so far been a great year for India, the pace of Startup Firms is at its peak today. Every single individual completing graduation dreams of his own IT Company which provides Software Development Services. So is it the only criteria to sustain in the Market? Definitely Not. Having an Idea or a Person to invest on your idea is not enough there are many things to be considered before putting your legs in the cold lake with unknown depth. I will start with a fact, Everyone knows about the startup generation, but no one has told you that about 90% startups fail. Before Implementing you have to be clear about many things.
1. Know the Depth
Knowing the Market before you step into it is a must have criteria. Starting a IT Company seeing the other guy has a IT company and is successful is not the way. You need to know what you are best at and note down in brief the Service or the Product you can give to the market. The Product is Great because it has lot many feature probability might fail as nobody needs that features. Product is Great because it is benefication for solving some problem that usually arose is a better way to deliver or develop a product. No one wants a Awesome product, everyone wants a product which satisfies the requirements or fulfils their need.
2. Have a VISION, MISSION and put your Values FIRST.
Without a Plan no army can sustain a war. You need to have a Clear Cut vision for what you are starting up and what your mission is. Ask yourself what are you on this planet for? Create legacy for the answer you receive for the inner you. Same way ask the same question for the startup idea you have and the answer you receive will lead your path ahead. Focused walk on this path will get you to the ultimate goal of success, it may take 1 2 or 3 years but be sure for success.
3. Don’t Travel on two Boats at a Time
Travelling on two boats at a time will lead you to fall. Focus on only one thing at a time. Be firm about starting out business be definite and focus. Common mistake that youngsters do is they play safe, they do a job for 9 hours and rest of the hours they try to set up their Firm. This way focusing on the prime goal becomes Blur. You want to Become an Entrepreneur then Google the definition first it says “a person who sets up a business or businesses, taking on financial risks in the hope of profit.” HOPE OF PROFIT be the scope for people and your hope will come true.
4. Be Bold and Share what you do.
Many start up firms fail as they do not share what they do to the world. Share your words for free globally. It’s good to be internalize and discuss the thing more on internal basis but moving out in the public to share what you do is equally important. Talk to a community and discuss with them , ask questions about what they feel about the idea. This way you can create a word of mouth marketing tactics and also get valuable reviews from the market.
You need to move out of your comfort zone if you want to lead, create legacy and to make a difference for the time to come. Be bold and commit to what you are doing.
All these are not just one time processed, these are routine things that you need to keep in mind, Remember the definition and you know what to do.